When the title does not match the content
24 April 2014 – You will notice that the last sentence of that article states “The bad news is that they usually have multiple generations each summer so while they may start slow, there is plenty of time to catch up,” Fonseca said.” so the title “NJ weather: Cold spring means fewer mosquitoes this summer, and here’s why” is not really warranted.
The press is an important way to provide information to the public but work with them to get the information right. Often, the push for a clickable title gets in the way…
You can read more about Dr. Fonseca, her early career, fears and successes and her discussion of the potential effects of climate change-driven sea level rise on salt marsh mosquitoes in the October 2016 issue of Princeton Magazine. Click on this